British Library and HSBC Inspiring Entrepreneurs Webcasts

Event Information

Marketing Maestros: Innovative Strategies for Small Businesses

  Watch as Windows Media (full slides & presentation materials)
  Watch as Flash Video (no accompanying slides)

Monday 22 June 2009, 18.30-20.00

You've started your own business and your product offering is in place. Now build your brand and win customers. This evening panel debate and discussion features successful entrepreneurs who've used innovative marketing techniques to build a great profile.

The evening will cover marketing on a shoestring, the power of word-of-mouth, building your personal brand and e-marketing. At this live event and webcast you will have the chance to hear from:

  • Ajaz Ahmed, Chairman of AKQA, the world's largest independent digital agency
  • Simon Calver, CEO of LOVEFiLM, one of Europe's largest online entertainment services
  • Will King, the ‘King of Shaves', creator of the cult shaving brand
  • Tristram Mayhew, founder of Go Ape, the UK's leading forest-based adventure company

If you’d like to attend this event in London in person, find out more and buy your ticket online.

HSBC Start-up Stars